Let's get to know each other!

As a writer, you connect with the reader and share something that can touch, inspire or comfort them. It can even change their lives. Who are our writers and trainers and what motivates them?

Paula Bakhuis

Paula Bakhuis (1965) is a multi-talented writer/editor, health communications expert and trainer with a background in Dutch and communications. She is the author of the bestseller Healing Herbs of the Ojibwa and the groundbreaking guide: Sterkte met je tumor (A conversation guide for cancer). She makes complex health issues easy for the general public to understand.

Editing and content

Paula has 35 years’ experience in all forms of online and offline communication. She worked as an editor-in-chief for magazines specializing in nutrition and health. In this fascinating world, she discovered it was possible to contribute to the health of others through good information. Her expertise ranges from web  copy and blogs to magazines and books. Her signature style is:

  • empathetic and respectful
  • clear and practical
  • positive and connecting


Her aim is to raise readers’ awareness and increase their wellbeing.

Writing coach and editor

Paula loves language. She has a keen eye for detail and never loses sight of the big picture. She will help you at every stage of the writing process, so you find the right words to take your writing to the next level while respecting your unique style and authenticity.
NB: only in Dutch!

Communicating about cancer

Paula developed a compassion for those experiencing illness while she was writing her book on herbal tea. She spoke to many people with cancer and chronic illnesses. Se wanted to help them. With her book on communicating about cancer, she hopes to alleviate some suffering and contribute to the recovery of patients and the connection between those affected. ‘My book is not a goal, but a means to help.’

Cancer in the workplace

One chapter on cancer in the workplace was not enough for Paula. She considered writing a separate book on cancer in the workplace, but realized that a practical tool to help with conversations would have a much greater and more immediate impact. This led to the idea of organizing training courses and writing informative brochures for employers and colleagues.

She now offers unique training courses to organizations dealing with cancer in the workplace. As a sensitive and attentive trainer with knowledge of the disease and communication, she improves mutual understanding and creates a space for dialogue. This organizational approach provides practical tools for every conversation. The tangible result is a reduction in absenteeism and a sustainable return to work.

The training and coaching is available in four versions:

  • for HR and absenteeism managers
  • for managers
  • for the team (colleagues)
  • for the employee

For each of these groups there is a specific handbook with discussion points.

Meet our co-trainers

We work with communication trainer Coen Ploegmakers. This highly experienced and passionate communicator specializes in difficult conversations, confrontation and leadership. Coen’s friendly directness makes him the perfect trainer for our training courses and team support sessions. He guarantees powerful training in a safe learning environment. With a lot of transparency, respect and humor. Our mission fits perfectly with Coen’s motto: to find, understand and strengthen each other.

Would you like to:

  • prepare your organization to welcome employees with cancer?
  • provide reintegration support as an employer?
  • offer team or individual support sessions?
  • learn more about our approach?

We would also like to meet you!

History

We wanted to build a publishing company that you will love to work with

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Founded company

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Secured $65m in funding

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Released beta

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Global launch of product

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